You have the audience. We have the weekly work.

Creators, trainers and vendors who talk to local businesses every week are asked the same thing: what should I do about my Google listing? This is an answer you can put your name on, or point people at, and be paid for either way.

By invitation. No monthly fee on either path; we are paid when your audience pays.

They type what they need.

What a customer does when they need somebody today. The map is the first thing on the page, and the three businesses on it are the ones who get the call.

An audience is worth more than a referral link

Most affiliate deals pay once and forget you. A local business that stays with its Google profile looked after stays for years, and the person who sent them should be paid for as long as they do.

The other way round is harder: putting your own name on a service means somebody has to do the work every week for every business, and most people with an audience did not set out to run an agency. So there are two ways in, and you choose.

What your audience gets, whichever way you choose

The same product an agency sells. Three pieces of work, every week, for every business.

See it

Where each business stands, and who is above it.

A grid of real Google Maps searches across each business's own area, a share of local search against every rival that appears, and the change since last week.

Answer it

Every review answered, in the business's own voice.

A reply drafted for each new review and posted. A one or two star review is seen the day it lands, with the reply drafted and held for a person.

New review
Your reply posted the same day
New review
Reply drafted waiting for a person to read it
Every review gets a reply in your voice. A one or two star review is drafted and held until somebody has read it.

Keep it fresh

A post a week, approved, published on time.

Posts drafted from what the business actually does and what the owner says has been happening. Nothing goes out unapproved.

These five fields are worth 32 of the 100 points in the check at the top of this page.

What you put in front of your audience

The product's own artefacts, not claims. These are what a business sees whoever sold it to them.

  • A free check on your own site. A visitor types their business name, picks their listing, and sees a score, their rank and the three businesses above them. For an operator it is under your brand; for a referrer it is a link that credits you.
  • A report in the owner's order. How many people are looking, how many see them, what was done this month, what happens next. A page, a PDF, or a link they can forward.
  • A score out of 100 with its working. Every point missed says what would earn it. The score is the argument for the service, and it keeps moving after the sale.
  • A statement each month. For a referrer, which businesses you sent, which are still paying, and what that came to. For an operator, your own clients list and your own payments.

Who this is for

Creators

A channel or a newsletter read by tradespeople, shop owners or practice managers. You already answer the Google question in the comments.

Trainers and coaches

You teach local businesses to market themselves. The weekly work is the part your students never keep up; this keeps it up for them.

Vendors and communities

Software, a membership or a trade body with local businesses as members. A service to add that you did not have to build.

Two ways in, by invitation

No public price and no self-serve signup: tell us about your audience and we will reply. The terms are the same for everybody and are stated here so nobody applies without knowing them.

Operator

Your own brand, your own clients, your own prices. We do the weekly work behind it.

20%

of what your clients pay you, or £5 a month per business — whichever is more

Apply as an operator

No monthly fee. The floor means a profile you give away still costs £5, which is roughly what it costs us.

Referrer

You recommend it; your audience signs up with us directly. No clients to look after.

20%

of what each business you sent pays us, every month, for as long as they stay

Apply as a referrer

Nothing to run and nothing to pay. A link, and a statement each month.

Apply

By invitation: we read each one and reply by email. Your details are used for that and nothing else.

Questions partners ask

Why is there a floor on the operator share?

Each business costs us real money to look after each month — the searches, the map checks, the drafting. A share alone would mean a partner who gives the service away, or bundles it into something else, passes that cost to us. The floor is roughly what a business costs, so giving one away is a decision you can make and we can afford.

As a referrer, who looks after the businesses?

We do, through our own agency. They sign up at our address, pay us, and are looked after by us. You are paid your commission on each one for as long as they stay.

Can I switch from referrer to operator later?

Yes. The businesses you referred stay with us; new ones can be yours under your own brand. We will set it up with you.

How are referrals tracked?

By a link that is yours. A business that signs up through it is yours for as long as it stays, and your statement each month shows which they are.

What does an operator's client see?

Your name, your logo, your colour and your domain. They sign in at an address on your site and read reports headed with your logo. No page they can reach names this platform.

Is there a minimum audience?

No figure. We read each application and reply ourselves; what we are looking for is an audience of local businesses that trusts you, however large.

Tell us about your audience.

A few lines about where they are and which way suits you. We reply by email, usually within a few days.

Apply to be a partner